Orkla Health is part of Orkla, a leading Nordic branded consumer goods company, and develops trusted everyday health and wellbeing products for consumers across the Nordics and selected international markets. With a portfolio of both global and strong local brands, and a growing international presence, we offer the opportunity to work in a business with a strong foundation and clear ambition for the future. Here, you will join a collaborative and forward-looking environment where you can make a real impact, contribute to sustainable growth, and see the results of your work across markets.

Cederroth First Aid products are well known in many workplaces and in an increasing number of countries. We offer innovative products and solutions that allow anyone to provide first aid without prior specialist knowledge. We are the market leader in first aid products in Finland. You can find more information on our website Cederroth | First Aid

SALES MANAGER CEDERROTH FIRST AID,

FINLAND & BALTICS

About the Role

As Sales Manager Finland & Baltics, you will lead and develop the Cederroth First Aid sales organisation and a large number of B2B distributors. This is an opportunity to shape commercial growth, strengthen ways of working and develop the market together with a motivated team. You will lead a B2B-sales team of three persons, manage selected key accounts and play a key role in strengthening collaboration with customers and internal stakeholders. You will act as an expert in your market and work closely with the international Wound Care First Aid team.

Key Responsibilities

• Lead, coach and develop the First Aid sales team based in Finland, ensuring clear priorities, strong engagement and structured follow-up.
• Drive sales growth and commercial performance in Finland and the Baltics.
• Manage and develop selected key accounts, including customer planning, negotiations and identification of new business opportunities.
• Build strong relationships with customers, distributors and internal stakeholders to strengthen our market position.
• Translate market insights, sales data and customer needs into concrete action plans that improve performance and ways of working.
• Ensure effective use of CRM and available data to follow up activities and results.
• Contribute to Nordic and international Wound Care First Aid projects, sharing local market knowledge and best practices.

What We Expect from You

• Several years of experience in sales management roles, as well as a proven track record of successful sales and key account management, preferably in B2B sales in technical trade or via large B2B distributors
• Strong benefit if you have experience from the PPE category
• Strong business acumen and motivation for continuous improvement
• Good collaboration, teamwork and leadership skills as well as excellent negotiation skills
• A passion for working with people, particularly in a management capacity
• An energetic and enthusiastic personality, as well as a customer-oriented and independent working style
• A relevant university-level education (commercial/business) and a desire to further develop your expertise
• Fluent oral and written communication skills in Finnish and English is required. Swedish, Estonian, Latvian or Lithuanian is considered an advantage.
• Good IT skills, including M365, Copilot, CRM 
• The role involves travel, so you should be comfortable travelling when needed

We Offer You

We offer you the opportunity to take on a key commercial leadership role in a growing international business, working with the well-known Cederroth First Aid brand and a motivated sales team. You will be part of both the Finnish organisation and the Nordic sales organisation, with close collaboration across markets and functions. You will have the support of an international marketing team.

You will be employed by Orkla Care Oy and in addition to a competitive salary, you will receive comprehensive employee benefits, including a company car benefit, a mobile phone benefit, dental care benefit and wellness allowance to name a few. The office is located in Vantaa but you can live anywhere in southern Finland and work majority from home office. The position is permanent, reports to the Nordic Sales Manager based in Stockholm and can start as soon as possible. 

About the recruitment process:

• First conversations with HRS Advisors, during June-July
• 1st Interview with Orkla in Teams: HR & Nordic Sales Manager, mid of August
• 2nd Interview with Orkla: Nordic Sales Manager & Sales Director, during August
• Possible psychological assessments, if applicable
• Job Offer

Please submit your CV and application, including your salary expectation before August 2026.

For more information about the position, please contact the consultants at HRS Advisors: 

Ville Nurmi, +358 504064521

Toni Koskinen, +358 407427525