Web Concept and Experience Manager

Are you looking for a new opportunity to use your expertise in the field of customer experience and sales discovery in digital channels? Do you enjoy developing digital customer experience, driving growth through web and its analytics and using the latest marketing and sales technologies as well as user studies together with your team? Would you like to work in an inspiring community driving sustainable future at the cutting edge of science and technology?

VTT is one of the leading applied research organisations in Europe. What unites us are curiosity, a passion for learning and a purpose: to solve the biggest challenges of our time and turn them into sustainable growth and well-being. Our cross-disciplinary community of over 2000 brilliant minds is focused on creating impact through science-based innovation. Get to know us further by exploring VTT’s research infra at VTT World

We are now looking for Web Concept and Experience Manager to join our Digital CX and Sales Discovery team.

As a Web Concept and Experience Manager, your key goals are improving and optimising user experience in our digital channels such as our website and virtual space and supporting sales by optimising lead generation from these channels. You will share insights with key stakeholders and experts to continuously improve the online content. In this position, you will have an essential role in managing and improving VTT’s online presence and connecting new and existing customers with our vast expertise. Supported by talented colleagues and partners, you will lead the development of our online channels. The location of the position is in Espoo, Tampere or Oulu.

Our team, Digital CX and Sales Discovery, works on creating user centric digital customer experience that activates customers and finds the highest quality leads for our sales. We drive digital growth by transforming VTT’s digital presence and customer experience, by finding and building the most suitable new customer relationships for impactful collaboration and by marketing and sales automation and data and insights. In addition to this role and being the product owner for our web services, our team members are product owners for marketing automation and CRM.

Your responsibilities as Web Concept and Experience Manager:

  • Developing VTT’s web concept development and overseeing its implementation. Be the voice of the users. You will manage and develop the site information architecture and oversee web design to aim for optimal user experience.
  • Being the product and budget owner of our site and other web services and making sure that the overall digital customer experience between the different web services is fluent, coherent and intuitive.
  • Continuously monitoring, evaluating and improving site performance based on the KPIs and conversion metrics. Be the advocate and driver of data-driven, customer-centric development.
  • Optimizing the user experience and conversion over time through testing, monitoring, and iterating.
  • Supporting our sales funnel creation and maintenance all the way from awareness building to finding and activating leads to customer retention.
  • Increasing organic site traffic through technical SEO execution with the help of external partner and Digital Marketing Manager. Partner with communications team for the right kind of content. 
  • Overseeing site maintenance and with the lead of Marketing and Communications Specialist. 
  • Overseeing implementation and support of marketing and sales technologies and related add-ons for the website.
  • Partnering with several stakeholders throughout the organization to ensure users have a fantastic overall digital customer experience. Increase the maturity and commitment of our organisation for data-driven development.

Who we are looking for:

To succeed in the role, we expect you to have:

  • Several years of experience of developing digital customer experience and website concepts.
  • Over five years of relevant work experience with demonstrated success in improving the customer experience, increasing site traffic and optimizing site conversion.
  • Proven experience of managing and developing corporate websites and already possess a portfolio of sites that you are proud of and that have your fingerprints all over them.
  • Experienced in iterative web development practices (e.g., continuous learning and development methods such as agile and scrum)

You enjoy working with colleagues in marketing and sales to improve lead generation and overall sales performance. You understand the characteristics and importance of data, quality content and design best practices. You are highly interested in up-and-coming intelligent automation technologies for web, accessibility requirements as well as different AR / VR / XR opportunities.

As a person, we hope that you are:

  • Results oriented person with drive for action.
  • Analytical and enjoy developing web experience based on user studies and data.
  • Enjoy collaboration and achieving ambitious goals together.
  • Cross-functional leadership, change and project management skills.
  • Keen on driving marketing and sales performance and understand how web services relate to each step of the customer lifecycle.

With VTT, you’ll enjoy:

  • Work with a strong purpose. At VTT, you’ll get to use your professional expertise to help solve the greatest challenges of our time through science and innovation. Our research agenda is dedicated to creating solving systemic and technological challenges, such as reaching carbon neutrality and creating superior digital systems. At VTT, you’ll get to do your part in driving this meaningful change through your own professional skills. Read more about our strategy – the path of exponential hope.  
  • An inspiring community. VTT houses all the cutting-edge fields of innovation from quantum technology to synthetic biology under one roof. As a professional at VTT, you’ll get to witness and influence the future of science and technology as it happens. 
  • Career and learning opportunities. As a scientific expert organisation, we put a lot of emphasis on learning and development, and support our people in reaching their full potential. People tend to stay at VTT for more than 10 years, as we offer opportunities to develop and grow into new responsibilities. If you’re curious, ambitious and willing to learn, VTT is the place to take your career to the next level.
  • Support for your well-being. Our people are our main asset, so we take good care of them. We aim to nurture great team spirit and leadership and offer versatile well-being services to enable a good work–life balance. On top of 6 weeks of paid holidays we offer exercise and culture benefits, hobby clubs, and voluntary well-being services such as meditation programmes and trainings on cognitive ergonomics.

Apply now and join our community of brilliant minds!

Please send your CV and application with your salary request via our recruitment system as soon as possible but at the latest by 23 January 2022. We will process applications as they come in, and fill in the position as soon as we find the right candidate.

Interested and want to know more?

For further information, please contact Team Leader Hanna Holm, hanna.holm@vtt.fi, +358 40 560 2626.

We look forward to hearing from you!

Apply between and
Employment type: Full-time, Permanent (hybrid work)


VTT is a visionary research, development and innovation partner. We drive sustainable growth and tackle the biggest global challenges of our time and turn them into growth opportunities. We go beyond the obvious to help the society and companies to grow through technological innovations. We have over 75 years of experience of top-level research and science-based results. VTT´s turnover and other operating income is 258 M€. VTT is at the sweet spot where innovation and business come together.

VTT – beyond the obvious.

Location: Espoo, Tampere or Oulu


Address on map

Are you sure you want to withdraw this application?

Saving changes
Saving changes